FAQ

 

  • A Graphic Designer takes an idea and creates a visual language for a business or client. As a graphic designer, I use images, typography, colours, patterns and layouts to create branding for my clients.

  • In a market overflowing with visuals and competing messages, standing out isn’t optional—it’s essential.

    A skilled Graphic Designer doesn’t just make things look good; they create strategic, impactful visuals that tell your story and connect with your audience. Great design is more than an expense—it’s an investment that elevates your brand, builds trust, and turns interest into loyal customers.

    When your design is strong, your business becomes unforgettable.

  • Did you know that 94% of first impressions are based on design? Yet many small business owners overlook branding as a key part of their success. The truth is, when you invest in thoughtful, consistent branding, you’re setting your business up to go further—companies that prioritise good design are far more likely to exceed their goals, and consistent brand presentation alone can boost sales by up to 33%.

    Our brains are wired for visuals—we process images faster than text, and 93% of communication is visual. In fact, people decide how they feel about a business within just 90 seconds. That’s why choosing the right colours, fonts, and imagery isn’t just a creative choice—it’s a business strategy.

    Branding is what sets you apart, tells your story, and makes you memorable. Done well, it’s not just how your business looks—it’s how it’s experienced.

  • Personal branding is the way you present yourself to the world—both online and offline. It’s the unique combination of your skills, values, personality, and expertise that shapes how others perceive you. Unlike business branding, which promotes a company, personal branding focuses on building your reputation and positioning you as a trusted, recognisable authority in your field.

    You need personal branding because people connect with people, not just products or services. A strong personal brand builds credibility, attracts the right opportunities, and helps you stand out in a crowded market. Whether you’re a business owner, coach, creative, or professional, your personal brand is your most valuable asset—it tells your story, builds trust, and ensures you’re remembered for all the right reasons.

  • Social media marketing is the use of platforms like Instagram, Facebook, LinkedIn, and TikTok to connect with your audience, build your brand, and promote your products or services. It’s more than just posting pretty pictures—it’s about creating meaningful content, engaging with your followers, and using data to make smart marketing decisions.

    When done well, social media marketing can:

    • Increase brand awareness so more people know who you are and what you do

    • Build trust and loyalty through authentic, consistent communication

    • Drive traffic and sales by turning followers into paying customers

    • Give you a competitive edge by keeping you top of mind in your industry

    In today’s digital world, social media isn’t just a marketing tool—it’s one of the most powerful ways to grow your business, connect with customers, and stay relevant.